PRIVACY POLICY

§ 1 General

Your personal data (e.g. title, name, address, e-mail address, telephone number) will only be processed by us in accordance with the provisions of German data protection law and the data protection law of the European Union (EU). In addition to the processing purposes, recipients, legal bases, storage periods, the following regulations also inform you about your rights and the person responsible for your data processing. This data protection declaration only refers to our web pages. If you are forwarded to other pages via links on our pages, please inform yourself there about the respective handling of your data.

§ 2 Data processing for contract fulfillment

(1) Purpose of processing

Your personal data, which you provide to us in the ordering process, are required for the conclusion of a contract with us. You are not obliged to provide your personal data. However, we cannot send you the goods without notification of your address. The processing of your data entered in the ordering process is therefore for the purpose of fulfilling the contract.

If you send us an inquiry by e-mail, via a contact form, etc. before the conclusion of the contract, we process the data received in this way for the purpose of carrying out pre-contractual measures and, for example, answer your questions about our products.

(2) Legal basis

The legal basis for this processing is Art. 6 para. 1 b) DSGVO.

(3) Recipient categories

Merchandise management system, suppliers if applicable (dropshipping).

(4) Storage period

We store the data required for contract processing until the expiry of the statutory warranty and, if applicable, contractual guarantee periods.

We store the data required by commercial and tax law for the periods specified by law, regularly ten years (cf. § 257 HGB, § 147 AO).

The data processed to carry out pre-contractual measures are deleted as soon as the measures have been carried out and there is no recognizable conclusion of a contract.

§ 3 Information about cookies

No cookies are used on the website.

§ 4 Rights of the data subject

If personal data is processed by you, you are a data subject within the meaning of the DSGVO and you are entitled to the following rights against us:

1. right to information

You may request confirmation from us as to whether personal data concerning you is being processed by us.

If such processing exists, you may request information from us about the following:

(1) the purposes for which the personal data are processed;

(2) the categories of personal data which are processed;

(3) the recipients or categories of recipients to whom the personal data concerning you have been or will be disclosed; (4) the planned duration of the storage of the personal data concerning you or, if specific information on this is not possible, criteria for determining the storage period;

(5) the existence of a right to rectification or erasure of the personal data concerning you, a right to restriction of processing by us or a right to object to such processing;

(6) the existence of a right of appeal to a supervisory authority;

(7) any available information on the origin of the data, if the personal data are not collected from the data subject;

(8) the existence of automated decision-making, including profiling, pursuant to Article 22(1) and (4) of the GDPR and, at least in these cases, meaningful information about the logic involved and the scope and intended effects of such processing for the data subject.

You have the right to request information about whether personal data concerning you is transferred to a third country or to an international organization. In this context, you may request to be informed about the appropriate safeguards pursuant to Art. 46 DSGVO in connection with the transfer.

2. right to rectification

You have a right to rectification and/or completion towards us, insofar as the processed personal data concerning you are inaccurate or incomplete. We must make the rectification without undue delay.

3. right to restriction of processing

You may request the restriction of the processing of personal data concerning you under the following conditions:

(1) if you dispute the accuracy of the personal data concerning you for a period of time that allows us to verify the accuracy of the personal data;

(2) if the processing is unlawful and you object to the erasure of the personal data and request instead the restriction of the use of the personal data;

(3) if we no longer need the personal data for the purposes of processing, but you need it for the assertion, exercise or defense of legal claims; or

(4) if you have objected to the processing pursuant to Article 21 (1) DSGVO and it has not yet been determined whether the legitimate grounds to which we are entitled override your grounds.

If the processing of personal data relating to you has been restricted, such data may - apart from being stored - only be processed with your consent or for the assertion, exercise or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the Union or a Member State. If the restriction of processing has been restricted in accordance with the above conditions, you will be informed by us before the restriction is lifted.

4. right to erasure

a) Obligation to erasure

You may request that we erase the personal data concerning you without undue delay, and we are obliged to erase such data without undue delay, if one of the following reasons applies:

(1) The personal data concerning you are no longer necessary for the purposes for which they were collected or otherwise processed.

(2) You revoke your consent on which the processing was based pursuant to Art. 6(1)(a) or Art. 9(2)(a) DSGVO and there is no other legal basis for the processing.

(3) You object to the processing pursuant to Art. 21 (1) DSGVO and there are no overriding legitimate grounds for the processing, or you object to the processing pursuant to Art. 21 (2) DSGVO.

(4) The personal data concerning you have been processed unlawfully.

(5) The erasure of the personal data concerning you is necessary for compliance with a legal obligation under Union or Member State law to which we are subject.

(6) The personal data concerning you has been collected in relation to information society services offered in accordance with Article 8(1) DSGVO.

b) Information to third parties

If we have made the personal data concerning you public and we are obliged to erase it pursuant to Article 17(1) DSGVO, we shall take reasonable steps, including technical measures, having regard to the available technology and the cost of implementation, to inform the data controllers processing the personal data that you, as the data subject, have requested that they erase all links to or copies or replications of such personal data.

c) Exceptions

The right to erasure does not exist to the extent that the processing is necessary

(1) for the exercise of the right to freedom of expression and information;

(2) for compliance with a legal obligation which requires processing under Union or Member State law to which we are subject, or for the performance of a task carried out in the public interest or in the exercise of official authority vested in us;

(3) for reasons of public interest in the area of public health pursuant to Article 9(2)(h) and (i) and Article 9(3) of the GDPR;

(4) for archiving purposes in the public interest, scientific or historical research purposes, or statistical purposes pursuant to Art. 89(1) DSGVO, where the right referred to in section a) is likely to render impossible or seriously prejudice the achievement of the purposes of such processing; or

(5) for the assertion, exercise or defense of legal claims.

(5) Right to information

If you have asserted the right to rectification, erasure or restriction of processing against us, we are obliged to inform all recipients to whom the personal data concerning you have been disclosed of this rectification or erasure of the data or restriction of processing, unless this proves impossible or involves a disproportionate effort. You have the right against us to be informed about these recipients.

6. right to data portability

You have the right to receive the personal data concerning you that you have provided to us in a structured, common and machine-readable format. You also have the right to transfer this data to another controller without hindrance, provided that.

(1) the processing is based on consent pursuant to Art. 6 (1) a DSGVO or Art. 9 (2) a DSGVO or on a contract pursuant to Art. 6 (1) b DSGVO and

(2) the processing is carried out with the help of automated procedures.

In exercising this right, you also have the right to have the personal data concerning you transferred directly from us to another controller, insofar as this is technically feasible. Freedoms and rights of other persons must not be affected by this.

The right to data portability does not apply to processing of personal data necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in us.

7. right to object

You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you which is carried out on the basis of Article 6(1)(e) or (f) DSGVO; this also applies to profiling based on these provisions.

We will then no longer process the personal data concerning you unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.

If the personal data concerning you is processed for the purposes of direct marketing, you have the right to object at any time to the processing of personal data concerning you for the purposes of such marketing; this also applies to profiling, insofar as it is related to such direct marketing. If you object to the processing for direct marketing purposes, the personal data concerning you will no longer be processed for these purposes.

You have the possibility, in connection with the use of information society services, notwithstanding Directive 2002/58/EC, to exercise your right to object by means of automated procedures using technical specifications.

8. right to revoke the declaration of consent under data protection law.

You have the right to revoke your declaration of consent under data protection law at any time. The revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent until the revocation.

9 Automated decision in individual cases including profiling.

You have the right not to be subject to a decision based solely on automated processing - including profiling - which produces legal effects concerning you or similarly significantly affects you. This does not apply if the decision

(1) is necessary for the conclusion or performance of a contract between you and us,

(2) is permissible on the basis of legal provisions of the Union or the Member States to which we are subject and these legal provisions contain appropriate measures to protect your rights and freedoms as well as your legitimate interests, or

(3) is made with your express consent.

However, these decisions may not be based on special categories of personal data pursuant to Article 9(1) of the GDPR, unless Article 9(2)(a) or (g) applies and appropriate measures have been taken to protect the rights and freedoms as well as your legitimate interests.

With regard to the cases mentioned in (1) and (3), we take appropriate measures to protect the rights and freedoms as well as your legitimate interests.

10. right to complain to a supervisory authority

Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your residence, workplace or the place of the alleged infringement, if you consider that the processing of personal data concerning you infringes the GDPR.

The supervisory authority to which the complaint has been lodged shall inform the complainant of the status and outcome of the complaint, including the possibility of a judicial remedy under Article 78 GDPR.

Data controller:

Dr. Rainer Schäferkordt
Analogon Enterprise GmbH
Neuengammer Hausdeich 511
21037 Hamburg
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